Manager, Sales Planning (Small Format)
Date: Apr 7, 2026
Location: New York, NY, US Plano, TX, US Bentonville, AR, US Minneapolis, MN, US Cincinnati, OH, US
Company: Chobani
Summary
Our Sales Force is the face of Chobani. We make sure every cup we sell meets a happy customer. We’re a dedicated team. And it’s easy to be dedicated when you’re a part of something much bigger than yourself. We’ve got an insatiable appetite for making a difference.
Chobani’s Manager of Sales Planning for Emerging Small Format will craft, implement, & track the Emerging Channel’s go to market direction in support of the overall company goals and initiatives. They will be a strategic partner to support effective decision-making, providing insights, intelligence, & actionable recommendations to impact the marketplace. This position will report directly to the Director of Sales Planning, and work in close partnership with Sales leadership & cross-functional teams.
Responsibilities
• Develop clear, concise, fact-based selling strategies that incorporate each brand platform & focus on 4P assessment & analysis to optimize performance across Small Format customers
• Strategic voice of the customer team within internal forums to evaluate opportunities for growth and what is required to execute
• Owns the definition of success within the channel by setting specific commercial KPIs for the team to deliver against that align to company performance ambition and category growth.
• Identify opportunities to evolve and innovate in partnership (JBP) with customers (short & long term)
• Assist in building product development roadmaps to accelerate future growth & generate expansion (distribution, dollar sales, volume, profit) in the marketplace consistent with the unique needs of Small Format customers and their shoppers
• Track industry, customer, category and competitive trends, strategies and behavior, and recommend solutions (via fact-based selling presentations) to create competitive advantage, add customer value and propel future growth
• Provide key insights (using multiple sources of data: internal, syndicated, shopper) to sales teams to enhance the customer value chain capturing key takeaways specifically relevant for small format customers and their shoppers
• Monitor & develop multi-year mix management (platform & channel) & promotional strategies to deliver company financial goals
• Partner with internal functions such as Commercialization, NPD, Commercial Finance, Marketing to manage channel strategies from development to execution to performance tracking
Skills/Qualifications
• Entrepreneurial spirit with the strong desire to grow segments and develop new business
• Strong strategic thinker equipped to question and challenge the status quo
• Results-driven leader who is collaborative, highly self-motivated and works with a sense of urgency
• Exhibits tenacity, meeting goals and determining solutions to meet business challenges
• Demonstrated success in growing demand and expanding market penetration within Emerging or Small Format channels such as Convenience, Drug and/or Value
• Comfortable and effective in using data / insights to develop strategy
Requirements
• Bachelor's degree required
• 3+ years CPG experience
• Proven ability to influence & navigate cross-functional relationships within a fast-paced environment
• Highly organized with the ability to manage multiple projects, teams, and collaborate with multiple business partners
• Proficient in Microsoft Office Suite
• Knowledgeable of marketplace, channel and industry trends, competitors, and leading customer strategies
• Willingness to travel (40%)
About Us
Chobani is a food maker with a mission of making high-quality and nutritious food accessible to more people, while elevating our communities and making the world a healthier place. In short: making good food for all. In support of this mission, Chobani is a purpose-driven, people-first, food-and-wellness-focused company, and has been since its founding in 2005 by Hamdi Ulukaya, an immigrant to the U.S. The Company manufactures yogurt, oat milk, and creamers – Chobani yogurt is America's No.1 yogurt brand, made with natural ingredients without artificial preservatives. Following the 2023 acquisition of La Colombe, a leading coffee roaster with a shared commitment to quality, craftmanship and impact, the Company began selling cold-pressed espresso and lattes on tap at cafés nationwide, as well as Ready to Drink (RTD) coffee beverages at retail. In 2025, Chobani acquired Daily Harvest, a modern brand offering consumers nutritious, delicious and convenient ready-to-make meals.
Chobani uses food as a force for good in the world – putting humanity first in everything it does. The company's philanthropic efforts prioritize giving back to its communities and beyond. Chobani manufactures its products in New York, Idaho, Michigan and Australia, and its products are available throughout North America and distributed in Australia and other select markets.
For more information, please visit www.chobani.com or follow us on Facebook, Twitter, Instagram and LinkedIn.
Chobani is an equal opportunity employer. Chobani will not discriminate against any applicant for employment on any basis including, but not limited to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, military and/or veteran status, marital status, predisposing genetic characteristics and genetic information, or any other classification protected by federal, state, and local laws.
The salary range for this full-time position is $94,000.00 - $147,950.00, + bonus + equity + benefits. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Chobani provides a comprehensive benefits package, including medical, dental, vision coverage, disability insurance, health savings account, flexible spending accounts, and tuition reimbursement. To help save for the future, all employees are eligible for a 401k match of 100% on up to 5% of eligible pay. To support growing families, we provide fertility and childcare assistance, and 12 weeks of parental leave at full pay after six months of continuous employment. In addition, we provide wellness resources which include an employee assistance program, fitness discounts, a wellness reimbursement, on-site gym access (certain locations) and a monthly wellness newsletter to connect you with resources and timely information. We offer various types of paid time of including: 120 hours of paid time off, 11 holidays, and paid volunteer time off.
Nearest Major Market: Manhattan
Nearest Secondary Market: New York City